BetBright Casino

BetBright Casino Review

BetBright Casino review

BetBright is a name that is far more associated with sports betting than it is with online casino play, which acts as something of a blessing and a curse for the casino arm of the site.

While sites look for any advantage they can in the highly competitive world of online casinos, and having a name that is respected from a similar industry undoubtedly helps with that to a certain extent, the reputation BetBright has for sports betting may also cause players to overlook their casino, or even simply not know it is there.

This leaves the BetBright casino in a position where it has to work very hard to ensure that everybody knows that it’s there, so it can then use the levels of trust that its sports betting arm enjoys to entice customers into its casino.

But even if it does do that, how can it then guarantee it will keep these customers and not lose them to the many rivals that exist? A name may give BetBright a foot in the door, but it’s going to have to work as hard as any other site to make sure that it stays there, so what does BetBright Casino offer in order to guarantee that this happens?

Design and theme

BetBright has clearly put a lot of thought into the design of this site, and it shows, and it pays off.  What this site needs is sufficient design touches to remind players that they are at BetBright’s Casino, but also be separated enough to feel like its own entity, and that’s exactly what they’ve accomplished.  The familiar blue, white, and yellow of the BetBright brand can be found across the top of the page, but once you get past that, you are greeted with a much more casino fitting design scheme, as the blues and whites are replaced by shades of purple, and attractive, if fairly predictable, artwork.

It is within navigation that BetBright really sets itself apart, with the ability to search via game type, and then within various sub-categories (for example, you can access all the branded slots available on the site with one click from the homepage.)

Any information on the site or its promotions are also easily accessible, and you’re even one step away from BetBright’s sports betting page if you fancy a flutter between games.

Games

BetBright does not offer games from as many software developers as many of its competitors, and that may be a problem for a significant number of players.

That isn’t to say that there aren’t quality games on offer here, because there certainly are, coming by way of Microgaming’s Quickfire platform and NetEnt, along with a couple of others. The problem is that you will find these games available at the majority of sites, and BetBright doesn’t offer much in terms of games that are hard to find, and nothing that even comes close to being described as an exclusive.

The range of slot games alongside a strong collection of table and card games is certainly a plus and could put BetBright in a strong position, especially when you consider the heritage the name already has thanks to its sports betting platform, but without offering games from a fair few more names, this is going to be a site that simply doesn’t feel like it has enough to offer to tempt people away from sites which are, in all honesty, far superior that can easily be found online.

All the ideas are there, but a lot more effort is going to be necessary if BetBright Casino is going to gain the levels of reputation its sports betting sibling enjoys.