bwin.party was formed when bwin Interactive Entertaining and Party Gaming PLC merged in March 2011. These two titans clashed and became one of the world's biggest listed online gaming companies.
The company is now licensed in Gibraltar, and employs 3000 people on a global basis. Offices are in Europe, Israel, India, and the United States. In 2011, the company generated net revenues of €801.6 million.
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Bwin.party owns some of the world's biggest gaming brands including Party Poker, Foxy Bingo, and Party Casino. They have products in four main areas, or verticals – online sports betting, casino, poker, and bingo.
At the heart of the bwin.party business is proprietary gaming software. This allows the firm to differentiate themselves from the competition, plus they also supplement their offering with a host of world-class games from third-party suppliers.
Although their customer base is international, it's mainly targeted towards Europe, and players can transact in a large range of currencies. If you're a picky poker player, then certainly check out the games on offer from bwin.party. Their network is one of the biggest in the world, and is designed to allow you to find the perfect game at any moment you choose, with the right stakes.
Casino and bingo customers can win some of the biggest progressive jackpots in the entire industry, and sports book customers are guaranteed competitive odds.
Party Casino offers around 160 titles, many of them classics such as blackjack, roulette, and baccarat. bwin also licence international brands such as the Godfather, and Gone with the Wind. Branded games are developed in-house, plus there are live dealers if you fancy a spot of real-life Vegas action.Party Casino have just paid out £1,448,150 to a mobile casino player – at time of press, this was the biggest-ever mobile casino win, and the player won it playing Melon Madness.
Over at bwin Casino, players are spoilt for choice with a huge selection of chance-based fortune games such as Top Trumps, Bejewelled, and Poker Dice. There are also plenty of skill games such as solitaire and backgammon.
Foxy Bingo is possibly the best known bwin brand, and was added to the portfolio when they purchased Cashcade in 2009. Other bwin bingo brands include Party Bingo, and Cheeky Bingo.
Bwin.party aims to capitalise on a €301 billion a year industry, which is growing ever-larger by the year, thanks to new technologies, reduced cost, and increased controls.