Up until 2007, Globalcom was an independent UK bingo software company. But now it's been incorporated under the confusing umbrella of the 888/Dragonfish/Cassava/Globalcom group.
The software company is now owned by 888 Holdings, although it is known by several different names. The official name for the software comes from 888, who are the current owners; Globalcom because of the past ownership, and Dragonfish, because all sites on this large network are powered by the same software.
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Just when you thought it couldn't get any more confusing, Cassava is yet another name for the software, although this is attributed to the firm that holds the licence for any product using the 888 software.
Recently, during 2015, we have seen an influx of new casino and slot sites using the software including; Secret Slots, Shanghai Spins, Wicked Jackpots and Costa Games. There are further new Cassava casino sites in the making at the time of writing. The first we are aware of was Moon Games which launched in 2013 owned by NetBoost Media. As with all white label casino sites the design is different for each brand but mostly all promotions and games are the same.
And although the 888 offering is one of the most popular anywhere on the Internet, it's not particularly the best. Players may flock in their millions, but in my opinion, you can find a better gaming experience elsewhere. And that's because of the lack of variety – at time of press, which was autumn 2013, bingo sites operating on 888 software could only offer 75 ball pattern, 90 ball, and a smattering of five line Swedish bingo.
Whereas over at main rivals Virtue Fusion, and Cozy Games, players could play 80 ball and 30 ball any time they fancy. Meanwhile, over at independent site Tombola, players can even enjoy 50 ball, and 60 ball.
At some 888 sites, players can send virtual gifts – dish them out to fellow roomies, and to chat hosts as well. To be fair, these virtual gifts are a trivial bit of fluff – it would have been nice to see the development money spent on new variants instead.
The two flagship sites that use the 888 software are 888 Bingo, and 888 Ladies Bingo. 888 Bingo is the most well-known site on the Dragonfish network, which hosts possibly over 100 cloned sites - that's because they only appear different on the homepage. Once a player logs in, the workings, software, caller voices, and chat moderators are identical. This is one of the most complained-about aspects of the UK bingo industry – players feel cheated, because they're lured in to sign up and spend money, and once they do so, they rapidly discover a tremendous sense of déjà vu.
With so many sites using the 888/Globalcom software, and so many players begging for something a change, it's about time the 888 Group pulled their collective fingers out and gave the crowds something to really shout 'BINGO' about.