As far as casino software companies go, Playtech is one of the biggest, and most profitable. The vast portfolio includes bingo, poker, casino, sports betting, live games, mobile and social gaming, lottery, binary options, and server-supported terminals. And don't forget to throw in a smattering of casual and fixed odds games.
All of these products can be integrated into unified platform, and they are all fully compatible with each other. Alternatively, operators can incorporate them into their own existing system, as a standalone application. Customers can fully-integrate and manage an entire product suite, using the Playtech complete management solution.
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Playtech is so large and successful that it is traded on the London Stock Exchange Main Market, and is actually the biggest online gaming software supplier anywhere on the exchange. The company offers cutting edge, value-added solutions to the industry's leading casino and bingo operators.
The company was founded in 1999, and since then, it has continually developed a best-of-breed gaming portfolio, and has built its success upon strong partnerships with licensees. The product suite can be seamlessly integrated into a complete cross-platform software offering, which means players can access broadcast, mobile, online, and server-based gaming terminals through a single wallet.
This cross-platform capability is unified thanks to an information management system called IMS. This helps operators to maximise their cross-selling opportunities, player yield, and player loyalty. Furthermore, the turnkey operational pack allows clients access to a large range of cutting-edge tools, and services, which will enhance and optimise the performance of any gaming system.
Licensees of Playtech products include entertainment brands, bookmakers, and online operators – with top names such as Bet 365, William Hill, Paddy power, Betfair, and Sky.In February 2010, Virtue Fusion, a division of Gaming Technology Solutions was acquired by Playtech. Virtue Fusion is the bingo wing of Playtech, and offers a multi-lingual, and multi-currency network, with a peak traffic of over 15,000 concurrent players.
In a rapidly growing and increasingly competitive industry, Playtech delivers excitement, perfection, and a thrilling experience.
The company offers over 500 games, some of which are the most innovative and exhilarating in the industry. Even more games were added thanks to the recent acquisition of Ash Gaming. Playtech releases around 50 new games each year, and the content library includes table and card, fixed odds, and slot games.
Playtech regularly partners with well known entertainment and movie brands such as Marvel, NBC universal, and HBO.